Managed campaigns for home services

Direct mail has been waiting for a shake-up

CurbMailers helps home service businesses target a 6-8% response rate with done-for-you postcard campaigns built around better lists, property-specific AI creative, and practical response tracking.

Response rates are not guaranteed. Results depend on list quality, offer, market, creative, timing, and follow-up.

6-8%

Target response range

500+

Recommended first drop

$2+

Managed per mailer

Old direct mail is easy to ignore

Most postcards look like every other postcard in the stack. CurbMailers makes the mail about the property, the problem, and the specific outcome your prospect can picture.

Old direct mail

  • One generic postcard sent to everyone
  • Broad ZIP-code drops with weak targeting
  • A pretty design and no real proof loop
  • You coordinate designers, lists, printers, and mail timing

CurbMailers

  • Property-specific creative that can show the prospect's own home
  • Campaign-level list strategy with optional owner-data enrichment
  • Proofed assets, response tracking, and campaign reporting
  • We plan, build, mail, and report the campaign for you

How it works

You get a finished campaign, not another marketing tool to manage.

1

Plan the campaign

We define the target area, offer, postcard angle, list source, and whether Campaign Intelligence enrichment is worth using.

2

Build and proof it

We prepare the list, source property imagery, create the personalized postcard assets, and send proofs for approval before anything mails.

3

Mail and report

Approved postcards are printed, addressed, mailed via USPS, and summarized with the response data available from the campaign.

Managed direct mail built around proof and response

The service combines targeting, creative, production, and reporting.

Property-specific creative

We source property imagery and create personalized postcard concepts that show the prospect's own home with your service applied.

Campaign Intelligence

Optional campaign-level enrichment helps filter and personalize around owner-occupied status, owner mailing data, and recipient names when the list supports it.

Done-for-you execution

You approve the campaign direction and proofs. We handle list prep, creative production, print setup, mailing, and quality checks.

Response tracking

QR codes, tracking URLs, and optional call tracking help show which neighborhoods and offers are creating responses.

For businesses that transform homes

If your work changes how a property looks, your direct mail should make that outcome obvious. CurbMailers helps prospects picture the result on their own home before they ever request an estimate.

  • Movers & portable storage
  • Landscapers & lawn care
  • Painters
  • Christmas light installers
  • Kitchen & bath renovators
  • Roofers
  • Window & door installers
  • Garage door companies
  • Lawn mowing services
  • Pressure washing
For agencies

Agency white label is next

Agencies are the planned V2 channel. For now, qualified agencies can resell managed campaigns while the white-label platform is built around proven fulfillment workflows.

White-label fulfillment

Start by reselling a managed campaign service before you need your own delivery team or tooling.

A sharper agency offer

Package personalized direct mail around real property visuals instead of another generic ad service.

Room for margin

Wholesale pricing and reporting options are planned for agencies after the managed workflow is proven.

Ready to shake up your next direct mail campaign?

Tell us about your business, service area, and target customer. We'll help shape a campaign that is specific, trackable, and worth testing.